There is no denying that summer is well and truly here. Hot days and balmy nights see us swapping jeans for shorts, jumpers for strappy dresses and forget boots, it’s all about flip-flops right now. While all the glorious Vitamin D boosting sunshine may leave you with a healthy glow, add …
It’s fair to say that beauty regimes are a spectrum, with some people spending hours and hours on their routines while others prefer to get up and go with minimal effort. We’ve written many times about the optimal skin routines and all the things that you should be doing, but …
We don’t know about you, but as much as we love summer, it can be a pretty high-maintenance season when it comes to keeping your beauty game on track. Beach breaks, pretty dresses and longer nights are all great, but add in fading hair colour, foundation build up, sweat, breakouts …
You might not know this, but living or working in a city can damage your skin, through daily exposure to pollution. You probably get home at the end of the day feeling like you need to wash the car fumes off of your face, but there’s a good reason for …
With so much talk about how “antioxidants” are important to the skin, it might be easy to forget that oxygen is actually vital for the proper function of the skin. Oxidation is actually the decaying process that occurs when cells metabolize oxygen. As we get older, however, the skin loses …
Let’s be real, people; being a parent to a newborn is hard work. Sleepless nights and constant demands for feeding, changing, and cuddling (which isn’t all bad, obvs!) can take a huge toll on you both physically and mentally, and while that first few weeks of living in a baby-centric …
Although the weather is still unusually clement for this time of year (anyone else envisioning wearing shorts and a t-shirt on Halloween?!), once the weather starts to get cooler it’s going to be the prime time for dry skin. The combination of central heating, extremes of temperatures and the simple …
Although you may feel as though you have your daily cleanse, tone and moisturise routine dialled in, adding a serum into your rotation can also do your skin the world of good. Serums are often the most powerful products in a range, and this is especially true of Elemis, with …
Here at Pure Beauty, we’re passionate about the natural ingredients which are used in the brands that we sell and one of our favourites is rose. The oils have many properties which are highly beneficial to the skin, and obviously the fragrance is second to none, so we thought w’d …
Most of us have heard of crow’s feet, even if we don’t have them (yet!), but what are they and what causes them? Today, we’re looking at one of the most common signs of ageing and trying to work out what you can do about them. So, what are crow’s …
