Remember to tan the safe way this summer

When the sun comes out, it’s only natural for us to want to peel back the layers that have kept us warm in the winter and bask in the rays that are flooding down from the skies. While many of know the importance of being safe in the sun but …

Sun Exposure – It’s Not Just “The Big C” You Need to Think About

We all know the major issues that sun exposure can cause – obviously skin cancer is the scariest one, but from a beauty point of view, the profound effect it can have on the ageing process is pretty worrying too. There are also other conditions which can be caused by …

Five Ways to Ensure You’re Tanning Safely

It’s summer again, which means days spend in the garden, on the beach and having fun in the sun. For most of us, even a little bit of a tan makes us feel like we look healthier, but the risks from sun exposure are very real and can lead to …

Hydration hacks for the summer

There is no denying that summer is well and truly here. Hot days and balmy nights see us swapping jeans for shorts, jumpers for strappy dresses and forget boots, it’s all about flip-flops right now. While all the glorious Vitamin D boosting sunshine may leave you with a healthy glow, add …

Tips for Getting Your Sun Protection Right

Here at Pure Beauty headquarters, we’re keeping everything crossed in the hope that some warmer weather might FINALLY be on its way. This means that all thoughts are turning to sunnier days spent outdoors, which in turn means getting our sunscreen on. Although it might seem like a simple case …

Top Tips for Safe Tanning

Just yesterday, a study was released which showed that the majority of the population was deficient in Vitamin D, an essential component which helps us to absorb calcium and keep our bones healthy. The main way to get vitamin D is through exposure to sunlight, which is tricky because too …