Five of Our Favourite Decleor Products

Here at Pure Beauty, we’re always adding new products to our shelves from the brands that we stock and it doesn’t take long for us to fall in love with many of them. Decleor is a brand in which we have ultimate faith, and their products are something we’ve been …

Say Goodbye to Frown Lines

Frown lines usually form in the forehead area between the eyes and above the nose, and although they can worsen with age, they can develop on anyone. The area where frown lines form is an area of high movement, and although many people turn to botox to paralyse the forehead, …

Five Products to Blast Away Frown Lines

When it comes to wrinkles and fine lines, there’s a sliding scale of severity. The feather lines in the corners of your eyes are one thing, but frown lines are usually the mother of all wrinkles, with furrowed brows causing the deepest of trenches above the inner corners of your …

Love Your Skin the Botanical Way

From luscious lavender, to restorative rosehip, there’s a whole world of skin loving botanicals out there, which could change your beauty routine forever. While we always recommend using the essential cleanse, tone and moisturise regime, adding a smoothing, plumping, healing extra from the hedgerows, could be a total game changer …

Bare-Minimum Beauty

It’s fair to say that beauty regimes are a spectrum, with some people spending hours and hours on their routines while others prefer to get up and go with minimal effort. We’ve written many times about the optimal skin routines and all the things  that you should  be doing, but …

5 Tips for Applying Make-up to Ageing Skin

As we get older, our skin changes, and because of this our make-up routine usually needs to change too. As well as looking at the products we use, we also need to think differently about HOW to apply them, so we thought we’d put together five tips on how to …

Care for Your Eyes with Decleor

According to a recent survey of over 1000 people, both men and women consider the eyes to be the most important feature when determining attraction and with more over 50’s back in the dating pool than ever before, looking after your eyes is key. Decleor offer a huge range of …

The Lowdown on Crow’s Feet

Most of us have heard of crow’s feet, even if we don’t have them (yet!), but what are they and what causes them? Today, we’re looking at one of the most common signs of ageing and trying to work out what you can do about them. So, what are crow’s …

Grown-Up Ways to Wear Glitter

Glitter is a huge trend at the moment and with New Years Eve only a couple of days away, it seems like a great idea to bedazzle yourself with abandon. However, there’s definitely a fine line between grown-up, glittery glam and looking like you’ve been using your niece’s My Little …

Plump Up with Decleor

If your skin has started to show signs of ageing, you may find that your complexion is a little lacklustre and is starting to feel like a deflating balloon. Fortunately, Decleor offer many different products which actively plump the skin and rejuvenate your face, and we’ve put together a list …