How to Care for Eyelash Extensions

Eyelash extensions used to be something that were reserved for famous people, but modern techniques and reduction in cost have made them accessible to almost everyone. Eyelash extensions make people feel more glamorous and many women completely forego mascara because they don’t feel like they need it. However, eyelash extensions …

Debunking Common Skincare Myths

Here at Pure Beauty, we love nothing more than giving advice to our clients to help guide them with their skin routines and issues, and we try to stick rigidly to FACTS. The problem is, there’s so many skin myths out there than many people just don’t know the fact …

Make the most of your beauty sleep

Winter evenings are for many things – cosy nights by the fire, hot chocolate after dinner as well as all those Christmas movies to eat as you eat mince pies and enjoy the odd tipple. Winter, however, isn’t always the best thing that can happen to your hair and skin. …

How to have happy winter hands

While we try to make sure we wear gloves and dry our hands thoroughly when they are wet, life is busy and quite often our digits just don’t get the love they deserve. The problem with skipping basic hand care is that is can lead to cracked skin, sore knuckles …

Summer beauty tricks

We don’t know about you, but as much as we love summer, it can be a pretty high-maintenance season when it comes to keeping your beauty game on track. Beach breaks, pretty dresses and longer nights are all great, but add in fading hair colour, foundation build up, sweat, breakouts …

Healthy hair for spring

The Beast from the East may have left our shores, but the snow and wind it bought our way marked the end of a harsh winter. As well as your skin taking a battering from sub-zero temperatures outside, and central heating blasts inside, your hair can also be damaged by …