Pure Beauty - The Beauty Salon in Lichfield

Fantastic Treatments in a fabulous salon with only the best Products and the very Best Beauty Therapists!
 

Weird Historical Beauty Traditions

Throughout history, there have been plenty of weird and wonderful beauty practices which have been adopted by people, many of which have foundations in science, others of which not so much! We thought we’d take a look back at the oddest traditions and have a go at suggesting some slightly …

The beauty products hiding in your kitchen

Whilst we might think the best beauty products we own are safely stored in our bathroom cabinets, it could be you are actually missing a trick in the kitchen. It is very possible that a whole host of chemical-free, inexpensive beauty products are sitting in your cupboards and on your …

Beauty Old Wives’ Tales

There are so many natural beauty remedies which have stood the test of time, being used by generation after generation because of the genuine benefits. There are also a whole load of ‘old wives’ tales’; products which people claim to work for something but which actually have minimal, if any, …

Spring clean your skin with Decleor

Summer is on the way and what better time to get your skin looking healthy and feeling super soft? At Pure-Beauty we stock a range of Decleor Aroma Cleanse products that help you achieve really clean, really healthy skin. After the harsh winter months, your skin may thank you for …

Skincare for Redheads

Redhead. Auburn. Ginger. Flame-haired. Call it what you like, there’s no denying the beauty of the autumnal tones of a flaxen-headed person. However, being a redhead often comes with other issues, especially in the skincare department, so we thought we’d take a look at some skincare ideas especially for those …

Marathon Recovery Tips

Last weekend saw the 35th London Marathon, an iconic 26 mile race run by thousands of participants each year. 26 miles is an awfully long way to run (unless you’re Eddie Izzard, who seems to have turned into a real-life Forrest Gump with all of his running lately!) and it …

The truth about Rosacea

April is Rosacea Awareness Month but how much do we actually know about this long-term (chronic) skin condition? Around eight million people in the UK have Rosacea (pronounced roh-ZAY-sha) a condition which makes the skin flush easily, causes redness on the cheeks, chin, forehead and nose, and sees the developments …

5 Alternatives to Foundation from Decleor and Dermalogica

It seems as though we’re FINALLY getting to a time in the year where the sun is at least attempting to show its face, which means that the temperature can only go up from here. Like a lot of women, we here at Pure Beauty aren’t huge fans of wearing …

Spring smoothies

With the nights becoming lighter, the sun a little brighter, and foods fresher than ever, what better time to start making smoothies than now? Whilst it isn’t quite bikini weather, spring is in the air and it is time to ditch piping hot porridge and hearty soups and start to …