Whether you’re a full-face, contour-loving foundation fan, or a ‘swipe of BB Cream and you’re done’ kinda gal, there are still some simple rules that you should be following to make sure you get your foundation completely right. Read on to find out five of the most common foundation mistakes …
Although you may feel as though you have your daily cleanse, tone and moisturise routine dialled in, adding a serum into your rotation can also do your skin the world of good. Serums are often the most powerful products in a range, and this is especially true of Elemis, with …
It’s a fact of life that although most of us would like perfect skin, very few of us really have it and sometimes the normal functions of the body don’t happen as they should. This is definitely true of the skins’ natural exfoliation cycle, which often needs a helping hand …
Most of us know by now that there are foods, and then there are SUPERfoods; superfoods are nutrient powerhouses that pack large doses of antioxidants, polyphenols, vitamins, and minerals. Eating them may reduce the risk of chronic disease, and prolong life, and people who eat more of them are healthier …
Here at Pure Beauty, we’re passionate about the natural ingredients which are used in the brands that we sell and one of our favourites is rose. The oils have many properties which are highly beneficial to the skin, and obviously the fragrance is second to none, so we thought w’d …
Summer is here and for many of us that means days out to the beach, spending time at a local outdoor pool, or if you’re really lucky, jetting off to foreign shores. Looking our best while we’re relaxing in the sun is usually at the forefront of our minds and …
Here at Pure Beauty headquarters, we’re keeping everything crossed in the hope that some warmer weather might FINALLY be on its way. This means that all thoughts are turning to sunnier days spent outdoors, which in turn means getting our sunscreen on. Although it might seem like a simple case …
Here at Pure Beauty, we offer a whole range of gradual tanners, tan accelerators and bronzing moisturisers, all of which allow you to tan gradually, controlling the level of tan that you want and avoiding streaks. However, there are other brands of fake tan out there which don’t give such …
Many of the products that we sell here at Pure Beauty contain a whole host of natural ingredients which harness the wholesome power of the earth to enrich your skin. One ingredient which features heavily, and has in fact been used for centuries for everything from sun burn to stretch …
Most of us have heard of crow’s feet, even if we don’t have them (yet!), but what are they and what causes them? Today, we’re looking at one of the most common signs of ageing and trying to work out what you can do about them. So, what are crow’s …
