Photo by Shiny Diamond “Clarifying” is another word which gets bandied about in the beauty community and although many of us use products which claim to be clarifying, not everyone knows what they really do! Clarifying is the process of removing unwanted buildup and residues on your skin and hair, …
Photo by Kris Sevinc on Unsplash As you know, here at Pure Beauty, we like to get to know all of the products we sell, right down to the last ingredient. If we’re recommending something to our clients, we want to know everything that’s in it and what it can …
Photo by Matthew Tkocz on Unsplash Here at Pure Beauty, we’re well aware of the fact that new buzzwords come along all the time which often makes something which is pretty run of the mill sound new and exciting. However, when it comes to encapsulation, this isn’t the case – …
Photo by RODNAE Productions When we reach menopause, at whatever age that may be for you, we all start to notice numerous changes to our bodies. One of the places where significant changes start to happen is our skin, which has to deal with the loss of certain hormones and …
Photo by Min An Considering the fact that the t-zone (the area around your nose, forehead and chin) only accounts for a relatively small area of your body, it’s one of the places that is most often mentioned when people are asked about their skincare concerns. Compared with the rest …
Photo by Sora Shimazaki Anyone who knows anything about skincare is probably well aware of the ingredient salicylic acid and the benefits it can offer your face. Salicylic acid is a beta hydroxy acid and is well-known for reducing acne by exfoliating the skin and keeping pores clear. More and …
Photo by Ashley Piszek on Unsplash Make-up. It’s one of those things that some people love and choose to wear every day, while others opt to use it more sparingly. Everyone has their own style when it comes to make-up, their own methods of applying it and their own go-to …
Photo by MART PRODUCTION While rice may seem like a fairly basic and humble ingredient in cooking, there are physical properties of rice which make it very useful in skincare. Rice water can help to fight the signs of ageing, reduce wrinkles and fine lines, and promote smoother, firmer skin. …
The scalp is one of the most forgotten areas of skin on our whole body, mostly because it’s usually completely covered by hair. However, that means that the first thing we know about problems relating to the scalp is itching or flakiness, which can be tricky to resolve once they’ve …
Photo by Daniel Xavier For the first part of the 2000s, matte skin was the most coveted look in the makeup and skincare industries. However, there has been a huge migration away from the flat-matte look of old and now, dewy, glossy skin is everyone’s top priority. Dewy skin refers …
