It’s fair to say that beauty regimes are a spectrum, with some people spending hours and hours on their routines while others prefer to get up and go with minimal effort. We’ve written many times about the optimal skin routines and all the things that you should be doing, but …
We’ve written before about how the beauty industry is often influenced by trends, just like the fashion industry, and trends of new wonder-ingredients pop up on an almost weekly basis. With brands like Elemis, Decleor and Dermalogica, however, it takes a lot more than “trends” to influence what they put …
We all like to look, and feel good, but with busy lives and endless demands from family and friends, we are often left time poor when it comes to ourselves and run out of the door with wet hair and a smudge of mascara. We have come up with some …
Anyone who’s ever bought cosmetics is probably aware of the concept of “skin types” and the fact that everyone’s skin is different. There are usually five main types which are catered for – oily, dry, combination, sensitive and normal, but you’d be surprised by how many of our clients don’t …
For many women, make-up is a fact of life and a normal part of their daily routine. There are, however, plenty of us who would rather forego the faff of putting their face on and who dislike the feeling of heavy creams and foundations on their skin. The problem there …
When it comes to beauty, we’re all doing our own thing and making things work for us, but there are certain irrefutable truths that all of us should know and abide by. Here are the Ten Commandments of Skincare according to us here at Pure Beauty: Thou shalt not sleep …
Throughout history, there have been plenty of weird and wonderful beauty practices which have been adopted by people, many of which have foundations in science, others of which not so much! We thought we’d take a look back at the oddest traditions and have a go at suggesting some slightly …
Do you ever wake up on grey, rainy days and just feel like doing absolutely nothing but staying indoors and chilling out? Us too, and we find that these days are an excellent opportunity to catch up on some of the ‘bigger’ beauty tasks that we can’t always fit into …
We know it’s still winter and the sun keeps hiding behind deep, dark clouds but you can still have glowing, healthy skin whatever the weather. We have some easy to follow tips that will have you looking, and feeling, a million dollars before spring arrives. Go pro with sunscreen You’ve …
What better excuse for a seriously extravagant paint job on your nails than Christmas? This time of year is synonymous with bright colours, glitter and all things festive, so we thought we’d take a look at some of our favourite Christmas manicures from around the internet to inspire you to …
