Product Focus: Dermalogica Biolumin-C Eye Serum

There are several reasons that the skin around the eye needs more potent support from the products you choose. As well as being an area of high movement, this skin is naturally thinner than elsewhere on the body and produces less collagen. This means that it’s more prone to wrinkles, …

Busting the Most Common Retinol Myths

When you hear the word retinol, what does it make you think of? Many people are aware that it’s a common skincare ingredient, but not many know exactly what it is, or does. You might be surprised to learn that retinol is a form of Vitamin A. Not so scary …

Skin Superfoods – Cucumber

For years, cucumber has been known as a cooling veg which is great for the skin, and many a facial is completed with a couple of slices on your eyes to reduce puffiness. However, those who are ‘in-the-know’ know that cucumber is great for the skin in so many ways, …

FREE! Dermalogica Ultimate Masque Kit Gift with Purchase

If you’re planning to make a purchase from Pure Beauty in the next few days, you’ll be thrilled to know that anyone who spends £70 or more on Dermalogica products will be entitled to a free  Dermalogica Ultimate Masque Kit Gift. But what’s in the kit and what can you …

The Power of the Sea at Pure Beauty

With the summer holidays in full swing, many of us are taking time out and heading to the coast for a well-earned break. If you don’t have this luxury, or aren’t going away quite yet, we have a range of fantastic products at Pure Beauty that bring the power of …