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What are “Growth Factors” and Why Should You Want Them in Your Skincare

Here at Pure Beauty, no-one is more aware than us that skincare and beauty can often seem like it moves from one buzzword to the next at the speed of light, without you ever really learning what they mean. One phrase we’re seeing a lot lately is “growth factors”. But …

Enhance Your Glow This Winter

Although December is a very enjoyable month, with holiday season bringing parties, family time, hibernating indoors in pyjamas and lots and lots of food and drink, we often feel a little bit relieved by the time January comes around and we can go back to our normal routine. If there’s …