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5 Surprising Things Which Could Be Making You Look Older Than You Are

Ageing is a fact of life, but how you approach ageing can make a huge difference to the impact it makes to your appearance. Obviously, a daily regime of anti-ageing products should be your first port of call for keeping the signs of ageing at bay but there are several …

Uneven Skin Tone? Not Any More!

Sometimes, you can have skin which is completely free from blemishes, not too dry, not too oily, not prone to any other issue, but still suffer with an uneven skin tone. Many women are happy to cover an uneven skin tone with make up, but that still leaves us lacking …

Which Elemis Range is Best for You?

You may have noticed that, here at Pure Beauty, we’ve recently added a whole new brand to our site: Elemis. It’s a well-known and well-loved brand which contains products we have huge amounts of faith in and which compliment the products we already sell from Dermalogica and Decleor. To help …

The natural power of rosehip oil

You might not know this, but one of the best natural products you can use on your skin and hair is rosehip oil. Andean Indians of Chile have been using this as a beauty and health staple for generations, with many others following suit and today it is loved by …