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Minerals – The Next Big Thing in Skincare?

Photo by Kindel Media Unless you’ve been living in a cave and being raised by wolves, you’ve probably heard “vitamins and minerals” referred to in many different contexts, from dietary needs to what’s in your skincare. Most of us know what vitamins are and where we can find them, but …

Get Some Clarity with these Clarifying Products

Photo by Shiny Diamond “Clarifying” is another word which gets bandied about in the beauty community and although many of us use products which claim to be clarifying, not everyone knows what they really do! Clarifying is the process of removing unwanted buildup and residues on your skin and hair, …

How to wear your make-up well this winter

It might be cold and wet in January and February, but that doesn’t mean we don’t want to look our best in the draining winter months. From the elements outside, to the endless layers of clothing, central heating and public transport sweating, it’s no wonder that our make-up melts faster …

How to keep your make-up in place

Although a sunny autumn day leaves us happy on the inside, it often leads to shiny cheeks, smeared eyeliner and melted foundation on the outside. The good news is that it’s incredibly easy to keep your complexion looking fresh and your skin in tip-top condition if you follow our make …

Our Five Best Skin Purifying Products

When it comes to beauty buzz-words, “purify” is once which gets used a lot – but what does it really mean to purify the skin? Well, in simple terms, purifying your skin just means clearing it of the toxins and bacteria that build up throughout the day. We have several …

The Effects of Pollution and How to Combat Them

You might not know this, but living or working in a city can damage your skin, through daily exposure to pollution. You probably get home at the end of the day feeling like you need to wash the car fumes off of your face, but there’s a good reason for …

5 Tips for Applying Make-up to Ageing Skin

As we get older, our skin changes, and because of this our make-up routine usually needs to change too. As well as looking at the products we use, we also need to think differently about HOW to apply them, so we thought we’d put together five tips on how to …

Winter beauty tips to make you glow

Winter might be on the way but that doesn’t mean you have to look as washed out as the weather. At Pure-Beauty we love it when the leaves change colour and we can pop out for hot chocolate after a walk in the park. We have put together some easy …